January 16, 2021


The travel folks

CHTA’s Frank Comito Steps Down From Trade Association Leadership Role

3 min read

Frank Comito has stepped down as CEO and director general of the Caribbean Resort and Tourism Association (CHTA) just after guiding the affiliation by means of the coronavirus (COVID-19) pandemic, several devastating hurricanes and a lot of world-wide problems affecting the region’s top sector. Comito’s changeover will come at the summary of almost 40 yrs of service to nearby and regional personal sector companies in the Caribbean.

As aspect of his transition away from serving at the helm of CHTA, the govt voiced his pleasure that CHTA’s leadership had endorsed Vanessa Ledesma’s assuming the submit of acting chief govt officer and director standard, efficient from January 1, 2021. Comito lauded Ledesma, who formerly served as main operations officer, for her skills, working experience, integrity, deep enthusiasm for CHTA and the industry, and her comprehensive experienced associations constructed with self-assurance in excess of two decades although performing with CHTA.

In a information to associates, Comito, who will serve as a part-time specific advisor to the organization, reported he was happy of how quickly and proficiently CHTA adapted more than the previous 10 months, functioning in collaboration with general public and personal sector stakeholders to handle the COVID-19 pandemic and the several worries critical to recovery endeavours which, he confident, would hasten the Caribbean tourism sector’s recovery.

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He additional that COVID-19 remained a crucial issue, and declared the business needs CHTA, its regional public sector ally, the Caribbean Tourism Firm (CTO), and neighborhood personal and public sector tourism associations and entities functioning together toward the industry’s recovery now more than at any time.

Wanting to the potential of Caribbean tourism and CHTA, he voiced optimism that regardless of the headwinds facing the tourism sector and the affiliation, business management functioning with community and regional tourism associations will handle immediate desires, mitigate the effects of the COVID-19 crisis, and support to steer a system to the long term.

Comito was employed by CHTA six several years back when he built a 5-calendar year commitment to assistance refocus the group and tackle numerous longstanding difficulties the corporation was facing. Getting effectively tackled most of the troubles, as very well as other folks which ended up not predicted, he is moving on to go after other own and specialist objectives while also continuing to guidance CHTA. Through his expression, Comito improved communication with customers and lifted CHTA’s and Caribbean tourism’s public profile by embracing client, trade and social media as very well as electronic communications platforms.

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