October 20, 2021

Dumbflashgames

The travel folks

Investing in hybrid tech, creating new products and experiences, RWS prepares for a post-pandemic future

5 min read

THE WiT Vacation Roadshow Episode 5 manufactured a little bit of historical past by remaining the first hybrid broadcast function to be staged at the RWS Conference Centre, which has been re-purposed for activities in these remarkable times.

Speaking to WiT, RWS
vice-president of small business innovation, Lam Xue Ying tells us that it is all aspect
of the organisation’s intention of guaranteeing that they are capable to present
“best-in-course facilities to aid [their] clients’ needs” as an function and
conference location.

As the MICE marketplace
moves in direction of incorporating digital and hybrid ordeals, RWS sees interesting
choices and is investing to be ready for them.

Its primary 11,000
sq. metre ballroom offers a 270-diploma panoramic, immersive projection
screen as properly as a multi-screen hybrid studio. There are strategies to evaluation the hybrid studio
in the Saffron and Equarius hotel ballrooms as very well.

Its location amid a more substantial 49-hectare vacation resort – comprising a
blend of indoor and outside spaces – opens the risk of “creating satellite
situations throughout the resort, supported by hybrid technological capabilities,” Lam
tells us, which could modify at a conceptual level the way event organisers think
about their programmes and their use of house.

Increase to that the
F&B and leisure property that are element of RWS, and alternatives open
up for gatherings that sprawl throughout the vacation resort, utilising the different spaces in
methods that play to their exclusive attributes – for case in point using F&B
establishments for networking periods, the conference centre as a principal phase
and smaller sized venues as breakout spaces for workshops or displays.

Versus a backdrop of RWS at evening, VP of small business innovation speaks to WiT founder Yeoh Siew Hoon at the WiT Vacation Roadshow Episode 5.

In accordance to Lam, there
are “exciting resourceful conversations” having put with function organisers as
effectively as hybrid situations now in the pipeline.

Pre-pandemic, Lam
tells us, a single third of all international arrivals to Singapore would stop by RWS.
For context, Singapore welcomed 19 million international arrivals in 2019, indicating
that the rooms on home were predominantly occupied by holidaymakers.

The evaporation of
global arrivals prompted RWS to glance nearer to household, and fashion
on their own as a domestic tourism location for Singaporeans. Lam shares some
of the factors that she has noticed.

Local visitors, she
suggests “are not wanting for a home to rest in – they want to take it easy and recharge,
be in touch with nature, find out hidden gems or invest quality time,” in
essence, company want to come to feel like they’re on family vacation.

And currently being on
trip, is about ordeals, particularly when, as Lam factors out “most of our
locals have been to our points of interest,” what was essential then, was to hold the
activities ‘fresh’ giving locals a explanation to maintain going back.

One way RWS did this
is by generating new experiential immersive zones, which inspire company to get up
shut with animals like poison arrow frogs (from RWS’ possess breeding programme)
and even “touch and feel, some of the marine species that are native to
Singapore, this sort of as the Knobbly Sea-Star”.

An additional way was as a result of powering-the-scenes programmes like “Behind the Panel” and the “Junior Aquarist” programme, which brought attendees back-stage, as it were, to discover how the S.E.A. Aquarium at RWS cares for its marine animals.

Lam Xue Ying shares how RWS has enhanced the activities out there to keep ‘fresh’ for neighborhood visitors.

Lam sees the
interaction concerning neighborhood and global traveller as a critical prospect for
RWS, sharing, “travellers will seem to locals for recommendations, suitable, they
want to see the metropolis by the eyes of a nearby, so we are investing in much more
product or service and working experience development, to attract locals to make them our
advocates. Because if anything does not impress the local, it won’t impress the
tourist.”

Hopefully then, even
when borders open up, the products and solutions that have been produced will offer a bigger
breadth of ordeals, which can attractiveness to international arrivals, and
returning readers in distinct.

A person intriguing
craze, Lam notes, is that “with a lowered paying out in abroad vacation, we
have witnessed that our neighborhood travellers are far more inclined to indulge in quality
alternatives, like our beach front villas, or ocean suites,” which has made space for activities
like the Aqua gastronomy “underwater” eating practical experience.

In this the natural way socially-distanced pop-up function, attendees dined in bubble pods alongside the S.E.A. Aquarium underwater wall, surrounded by what Lam describes as “dreamy lighting [and] ocean soundscapes” – an ethereal dining expertise.

Over and above an
entertaining dining encounter, the Aqua-gastronomy menu featured 100%
sustainably sourced seafood, and was “intended to share our sustainability
initiatives, and with any luck , inspire [diners] to act in protection of the oceans,”
claims Lam.

Provided that returning
travellers, particularly millennial and Gen-Z travellers, are significantly stating
that sustainability worries will issue into their journey conclusions, RWS’ showcase
of sustainable dining choices is element of a broader business craze in direction of
much more conscientious journey selections.

One more inevitability
– safe and sound and hygienic journey. To that end, states Lam, “we’re quite fortunate that
some of these ended up previously in put before the pandemic strike,” referring to the
digitalisation that was underway in self-ticketing kiosks that decrease
human-to-human conversation.

In response to the
pandemic, reservation portals have also been upgraded to help capacity
measurement and monitoring, which allows the vacation resort to comply with shifting
capability restrict rules.  

Last but not least, Lam thinks that with elevated restrictions and far more sophisticated processes encompassing worldwide vacation, inbound travellers will continue to be for longer periods. She sees it as “meaningful travel vs . ideal journey, encounter vs . belongings,” and so RWS, she continues, is “planning for a holistic wide variety of sustainable life-style activities that will cater to these needs.”

• Featured picture credit history: preuk/Getty Photos

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